This piece of shit gets propelled right into the Overengineered Hall of Fame. Scroll down and read my analysis.
The main point of this thing is to make your laptop easily identifiable so that it stands out in a crowd of laptops at the airport or at a meeting. Fine. I get it. But in their desperation to make you buy this instead of, say, a laptop skin, they've overloaded it by giving it a hideous brown faux leather texture, a pen holder, and a pocket for photos or notes. Unfortunately, there was no time left to integrate a digital clock or a coffee warmer.
They've also made it extremely fugly and bulky - because that's what business travelers want.
Laptop ID personalizes your computer so it stands out in a crowd. Adds color and security to one of your most important possessions, providing a unique name tag to avoid confusion at airports and in meetings and classrooms. Includes pen holder and a pocket to carry notepads or photos. A gentle, non-marking adhesive easily attaches the ID to your laptop. Faux leather, 7 x 1/2 x 6 1/2".$14.98